CBC News Announces Aurora Heat's Availability at Hudson's Bay Company

Aurora Heat on display at Hudson's Bay Company

We're both excited and honoured to be featured in CBC News on our recent success stocking Aurora Heat™ warmers in Hudson's Bay Company (HBC) stores in Winnipeg.

What follows is a few of our favourite quotes from the full article published by CBC News.

  • "When Dragon launched Aurora Heat three years ago she was following in her family's fur trapping and tailoring legacy. The symmetry of the Hudson's Bay Company, so much a part of Northern history, now carrying her fur products is not lost on Dragon." -CBC News

  • "My grandfather, my great grandfather on my mother's side, worked for the Bay. They either worked as bookkeepers or shop managers and they were all trappers so they [HBC] brought their furs. The economy of the North—the traditional economy—started with trapping." -Brenda Dragon President & Founder

  • "Some people think that business is about getting rich but I actually think small business is a way of serving and doing good things and solving problems." -Brenda Dragon, President & Founder

Thank you to CBC News for this recognition and HBC for carrying our warmers at one of their Winnipeg locations.