Privacy policy

Effective Date: September 20, 2023

Thank you for visiting auroraheat.com (the “Site”). Your privacy is important to us, and we are committed to protecting your Personal Information. This Privacy Policy outlines how we collect, use, and disclose your information when you interact with our Site or make a purchase. By using our Site, you consent to the practices described in this policy.

Collecting Personal Information

When you visit our Site, we gather specific information about your device, your interaction with our Site, and the data necessary to process your purchases. This information, collectively referred to as "Personal Information," may include:

Device Information

  • Examples of Personal Information collected: web browser version, IP address, time zone, cookie data, viewed sites/products, search terms, and interaction with the Site.
  • Purpose of collection: to ensure accurate Site functionality and perform analytics to enhance your user experience.
  • Source of collection: automatically collected through cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: shared with our processors, Shopify, and Klayvio.

    • Order Information

    • Examples of Personal Information collected: name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number.
    • Purpose of collection: to fulfill our contract with you, process payments, arrange shipping, provide invoices, communicate with you, assess orders for potential risks or fraud, and, when in line with your preferences, send information or advertising related to our products or services.
    • Source of collection: provided by you.
    • Disclosure for a business purpose: shared with our processor, Shopify.

    Customer Support Information

  • Purpose of collection: to provide customer support.
  • Source of collection: obtained from you.
  • Disclosure for a business purpose: shared with our customer support application, Shopify and Google Mail for email communications.

    • Age Restriction

    Our Site is intended for individuals who are 18 years of age or older. We do not knowingly collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us (see details below) to request its deletion.

    Sharing Personal Information

    To assist in providing our services and fulfilling contractual obligations, we share your Personal Information with service providers. For example:

    • We utilize Shopify to operate our online store. You can review how Shopify handles your Personal Information here.
    • We may share Personal Information to comply with applicable laws, respond to legal requests, or protect our rights.

    Behavioral Advertising

    We may use your Personal Information to deliver targeted advertisements or marketing communications we believe may interest you. For example:

    • Google Analytics helps us understand how customers use our Site. Details on Google's use of your Personal Information can be found here, and you can opt out here.

    We share information about your Site use, purchases, and interactions with our ads on other websites with our advertising partners. Some of this information may be shared through cookies or similar technologies, subject to your location-based consent. To learn more about targeted advertising, visit the Network Advertising Initiative’s educational page here. To learn more about Google’s Privacy Policy see here.

    You can opt out of targeted advertising via the following links:

    Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here.

    Using Personal Information

    We use your Personal Information to provide our services, including product sales, payment processing, order fulfillment, and keeping you informed about our products, services, and offers.

    Lawful Basis

    If you are an EEA resident, we process your personal information based on the following lawful bases:

    • Your consent;
    • The performance of the contract between you and the Site;
    • Compliance with our legal obligations;
    • To protect your vital interests;
    • To perform a task carried out in the public interest;
    • For our legitimate interests, which do not override your fundamental rights and freedoms.

    Retention

    We will retain your Personal Information when you place an order through our Site for our records unless you request its erasure. For more information on your right to erasure, please see the ‘Your Rights’ section below.

    Automatic Decision-Making

    If you are an EEA resident, you have the right to object to processing based solely on automated decision-making (including profiling) that has a legal effect on you or significantly affects you.

    We do not engage in fully automated decision-making with a legal or significant effect using customer data. Our processor, Shopify, employs limited automated decision-making to prevent fraud, which does not significantly affect you.

    Services that include elements of automated decision-making include:

    • Temporary denylist of IP addresses associated with repeated failed transactions (persists for a short time).
    • Temporary denylist of credit cards associated with denylisted IP addresses (persists for a short time).

    Selling Personal Information

    Aurora Heat does not sell Personal Information as defined by the California Consumer Privacy Act of 2018 (“CCPA”).

    Your Rights

    GDPR

    If you are an EEA resident, you have the following rights:

  • Access: You can request access to the Personal Information we hold about you.
  • Portability: You can request that your Personal Information be transferred to a new service.
  • Correction: You can ask for your Personal Information to be corrected, updated, or erased.

    • To exercise these rights, please contact us using the information below. Your Personal Information will initially be processed in Ireland and may be transferred outside of Europe, including to Canada and the United States. For more information on data transfers compliant with GDPR, see Shopify’s GDPR Whitepaper here.

    CCPA

    If you are a California resident, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to request corrections or erasure. To exercise these rights, please contact us using the information below.

    You may designate an authorized agent to submit requests on your behalf; please contact us at the address below for details.

    Cookies

    Cookies are small pieces of information downloaded to your device when you visit our Site. They enhance your browsing experience by remembering actions and preferences. Cookies also provide insights into website usage.

    We use various cookies, including those necessary for site functionality and for reporting and analytics. Most of our cookies are persistent, with expiration periods ranging from 30 minutes to two years.

    You can manage cookies through your browser settings but note that blocking cookies may impact your user experience.
    Cookies Necessary for the Functioning of the Store

    Name

    Function

    _ab

    Used in connection with access to admin.

    _secure_session_id

    Used in connection with navigation through a storefront.

    cart

    Used in connection with shopping cart.

    cart_sig

    Used in connection with checkout.

    cart_ts

    Used in connection with checkout.

    checkout_token

    Used in connection with checkout.

    secret

    Used in connection with checkout.

    secure_customer_sig

    Used in connection with customer login.

    storefront_digest

    Used in connection with customer login.

    _shopify_u

    Used to facilitate updating customer account information.


    Reporting and Analytics

    Name

    Function

    _tracking_consent

    Tracking preferences.

    _landing_page

    Track landing pages

    _orig_referrer

    Track landing pages

    _s

    Shopify analytics.

    _shopify_s

    Shopify analytics.

    _shopify_sa_p

    Shopify analytics relating to marketing & referrals.

    _shopify_sa_t

    Shopify analytics relating to marketing & referrals.

    _shopify_y

    Shopify analytics.

    _y

    Shopify analytics.

     

    The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

    You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

    Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

    Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

    Do Not Track

    As industry standards for responding to “Do Not Track” signals are inconsistent, we do not alter our data collection and usage practices when we detect such signals.

    Changes

    We may update this Privacy Policy to reflect changes in our practices or for operational, legal, or regulatory reasons. Please check this page for updates.

    Contact Us

    For more information about our privacy practices, questions, or complaints, please contact us at info@auroraheat.com or by mail at:

    Aurora Heat, Inc. 

    P.O. Box 831

    Fort Smith, NT

     X0E 0P0, Canada

    If you are dissatisfied with our response, you have the right to lodge a complaint with your local data protection authority.